Notes

Notes is where the thinking stays live. Short field notes on energy, recovery, discipline, movement, and long-term physical capacity — written for founders, operators, and owner-operators who want something more grounded than generic wellness content.

Why Recovery Is the Training
Executive Performance2026-06-01

Why Recovery Is the Training

Recovery is not what happens between training sessions. Recovery is the training.

Executive Performance2026-05-11

Spring Training on Frøya: What Winter Built

Spring on Frøya arrives without announcement. The light returns, and with it a diagnostic: what did the winter actually build?

Executive Performance2026-05-10

Personlig Trener på Frøya: Hva Det Faktisk Betyr

Most people on Frøya who want to get fitter buy a gym membership. For a lot of goals, that is enough. For many people working here, it is not quite what they need.

The Energy Budget
Executive Performance2026-05-05

The Energy Budget

Most founders think about time constantly and energy occasionally. It should be the other way round.

Executive Performance2026-04-11

The Long Game Problem

Most physical decisions are made on a short horizon.

Executive Performance2026-03-28

Why Recovery Is Not Rest

A lot of high-output people think they understand recovery because they understand being tired.

Executive Performance2026-03-14

Frøya in February

There is a specific kind of honesty that arrives in a Norwegian winter.